Solutions · Ecommerce
AI visibility for
ecommerce brands
Get your products into AI shopping answers, and let agents complete the order.
5/5 on G2
Trusted by 400+ brands and agencies
Win the AI shelf
See which products AI shows, at what price, next to whose.
Shopping Insights
Feed analytics
Ads and media buying
Make products readable
Product schema, policies and docs agents trust.
Readiness checklist
Shopping prompts
Responses and sentiment
Fix what loses the sale
Product data fixes and buying guides AI cites.
Product data fixes
Buying guides
Review-site outreach
Let your agent sell
Publish a shopping agent and design the path to checkout.
Agent Distribution
Journey Orchestrator
Agent Insights
From AI shelf to checkout
ADS
Who buys space on your prompts
AI ads captured by platform and brand.
best leggings for running
Lululemon Fast and Free
Sponsored
ADS ON YOUR PROMPTS
ChatGPT
Lululemon
46%
Nike
28%
Alo Yoga
12%
OVERVIEW
Your AI shelf at a glance
Visibility, share of voice and sentiment.
Best squat-proof leggings
Gymshark
Vital 2.0
£45
Lululemon
Align
Nike
Swoosh bra
£40
Your product
SHELF SHARE
34%
6
ANSWERS
What AI says about products
Responses for every shopping prompt.
Gemini
ChatGPT
SHOPPING
Vital Seamless 2.0
★ 4.6
£45
Praised for a squat-proof fit and a high waist that stays put.
OPTIMIZE
Fix what loses the sale
Product data and content fixes, ranked.
Vital Seamless 2.0
PRODUCT DATA FOR AI
Price and stock
OK
Reviews
OK
Size chart
Missing
Returns policy
Missing
ChatGPT
Lost sale
Couldn’t confirm sizing for Vital Seamless, so it recommended
Lululemon Align
FAQs
Can't find what you're looking for? Visit our Help Center.
How does Opttab help ecommerce brands?
Opttab helps ecommerce brands get their products found, recommended and bought through AI assistants. It tracks the shopping prompts buyers ask, shows which products AI recommends, checks whether AI agents can read your product data, and lets assistants like ChatGPT and Claude search your catalog and place orders through your own Brand Agent.
How do I get my products recommended by ChatGPT?
To get your products recommended by ChatGPT, make sure AI crawlers can read your product pages, publish complete and structured product information, answer the questions buyers really ask, and earn mentions on the third-party sources AI assistants cite. Then measure what happens. Opttab finds the prompts your buyers use, shows which products ChatGPT recommends today, and lists the fixes and content that close the gap.
What is agentic commerce, and why does it matter for ecommerce?
Agentic commerce is shopping where an AI agent compares products and completes purchases for the buyer. It matters because the agent decides which brands to consider, often before a shopper visits any website. Brands that agents can read and call can stay on that shortlist. Opttab makes ecommerce brands discoverable and transactable for AI agents.
Does Opttab work with Shopify?
Yes, Opttab works with Shopify. It connects to Shopify as a commerce platform for the Brand Agent and product data, along with your product feed, authentication and shipping aggregators. That lets AI assistants work with your live catalog, stock and delivery options, and lets the agent create carts or orders if you turn those actions on.
Can AI assistants place orders in my store?
Yes, AI assistants can place orders in your store if you allow it. With an Opttab Brand Agent, assistants like ChatGPT and Claude can create a cart or place an order through your commerce platform. You choose which actions are turned on, you stay the merchant of record, and payment goes through your own checkout or payment provider. Opttab never handles shopper payments.
Does selling through AI assistants change who handles returns and customer service?
No, selling through AI assistants doesn't change who handles returns and customer service. When you sell through an Opttab Brand Agent, delivery, returns, refunds and customer service stay with your brand and its existing providers, just like any other sales channel. The agent can help with order status and returns if you turn those actions on.
How do I see which of my products AI recommends?
Opttab Shopping Insights show which products lead in AI answers for your tracked prompts, yours and your competitors', by AI model and market. You can see which products show up, which are missing, and where product information is holding them back. Track prompts for each key category to get the full picture.
How many products can Opttab optimize?
Opttab's Shopping Insights product optimization covers 20 product improvements on Starter, 200 on Growth and unlimited on Enterprise, subject to fair use. Growth and Enterprise also include the Shopping Insights readiness audit. Agency plans include product improvements too, from 100 on Agency Starter to 2,000 on Agency Scale, and unlimited on Agency Enterprise subject to fair use.
How many ecommerce brands use Opttab?
More than 400 brands and agencies use Opttab to track and improve how they show up in AI answers and to get ready for agentic commerce. Opttab also works with agencies that run AI visibility programs for several clients, and with enterprise retail and SaaS companies.
Latest insights
Read the latest on AI visibility, GEO and agentic commerce.
