Clear pricing for agencies

See how your clients show up in AI search, act on what you find, and track human and AI bot traffic to grow their AI visibility. All from one account.

Monthly

Yearly

Agency Starter

For agencies launching an AI visibility service.

€125

€125

/month

€1,499 billed yearly

AI models

Icon

Google AI Mode

Icon

Google AI Overviews

What's included:

5 client workspaces

150 prompts tracked

30 content pieces a month

10 brand pitches a month

Visitor and crawler analytics, Shopping Insights, reporting

Unlimited users

Email support

Agency Growth

For agencies with a growing AI visibility client list.

€300

€300

/month

€3,599 billed yearly

AI models

Icon

ChatGPT

Gemini logo

Gemini

Icon

Google AI Mode

Icon

Google AI Overviews

What's included:

10 client workspaces

350 prompts tracked

70 content pieces a month

30 brand pitches a month

Ad Studio, API and MCP access

Unlimited users

Email support

Popular

Agency Scale

For agencies selling AI visibility and agentic commerce under their own brand.

€583

€583

/month

€6,999 billed yearly

AI models

Icon

ChatGPT

Gemini logo

Gemini

Icon

Perplexity

Icon

Google AI Mode

Icon

Copilot

Icon

Google AI Overviews

What's included:

30 client workspaces

800 prompts tracked

150 content pieces a month

90 brand pitches a month

White-label reports

Unlimited users

Agent module (Brand Agent for clients)

AI ad copy and AI ad images

Email, priority and dedicated support

Agency Enterprise

For agency networks and large agencies.

Custom

 

AI models

Icon

ChatGPT

Gemini logo

Gemini

Icon

Perplexity

Icon

Google AI Mode

Icon

Copilot

Icon

Google AI Overviews

Icon

Grok

Icon

Claude

Icon

Mistral

Icon

DeepSeek

What's included:

Unlimited workspaces, prompts and responses (fair use applies)

White-label reports and agent module

SSO

Unlimited users

Email, priority and dedicated support

Monthly

Yearly

Agency Starter

For agencies launching an AI visibility service.

€125

€125

/month

€1,499 billed yearly

AI models

Icon

Google AI Mode

Icon

Google AI Overviews

What's included:

5 client workspaces

150 prompts tracked

30 content pieces a month

10 brand pitches a month

Visitor and crawler analytics, Shopping Insights, reporting

Unlimited users

Email support

Agency Growth

For agencies with a growing AI visibility client list.

€300

€300

/month

€3,599 billed yearly

AI models

Icon

ChatGPT

Gemini logo

Gemini

Icon

Google AI Mode

Icon

Google AI Overviews

What's included:

10 client workspaces

350 prompts tracked

70 content pieces a month

30 brand pitches a month

Ad Studio, API and MCP access

Unlimited users

Email support

Popular

Agency Scale

For agencies selling AI visibility and agentic commerce under their own brand.

€583

€583

/month

€6,999 billed yearly

AI models

Icon

ChatGPT

Gemini logo

Gemini

Icon

Perplexity

Icon

Google AI Mode

Icon

Copilot

Icon

Google AI Overviews

What's included:

30 client workspaces

800 prompts tracked

150 content pieces a month

90 brand pitches a month

White-label reports

Unlimited users

Agent module (Brand Agent for clients)

AI ad copy and AI ad images

Email, priority and dedicated support

Agency Enterprise

For agency networks and large agencies.

Custom

 

AI models

Icon

ChatGPT

Gemini logo

Gemini

Icon

Perplexity

Icon

Google AI Mode

Icon

Copilot

Icon

Google AI Overviews

Icon

Grok

What's included:

Unlimited workspaces, prompts and responses (fair use applies)

White-label reports and agent module

SSO

Unlimited users

Email, priority and dedicated support

Monthly

Yearly

Agency Starter

For agencies launching an AI visibility service.

€125

€125

/month

€1,499 billed yearly

AI models

Icon

Google AI Mode

Icon

Google AI Overviews

What's included:

5 client workspaces

150 prompts tracked

30 content pieces a month

10 brand pitches a month

Visitor and crawler analytics, Shopping Insights, reporting

Unlimited users

Email support

Agency Growth

For agencies with a growing AI visibility client list.

€300

€300

/month

€3,599 billed yearly

AI models

Icon

ChatGPT

Gemini logo

Gemini

Icon

Google AI Mode

Icon

Google AI Overviews

What's included:

10 client workspaces

350 prompts tracked

70 content pieces a month

30 brand pitches a month

Ad Studio, API and MCP access

Unlimited users

Email support

Popular

Agency Scale

For agencies selling AI visibility and agentic commerce under their own brand.

€583

€583

/month

€6,999 billed yearly

AI models

Icon

ChatGPT

Gemini logo

Gemini

Icon

Perplexity

Icon

Google AI Mode

Icon

Copilot

Icon

Google AI Overviews

What's included:

30 client workspaces

800 prompts tracked

150 content pieces a month

90 brand pitches a month

White-label reports

Unlimited users

Agent module (Brand Agent for clients)

AI ad copy and AI ad images

Email, priority and dedicated support

Agency Enterprise

For agency networks and large agencies.

Custom

 

AI models

Icon

ChatGPT

Gemini logo

Gemini

Icon

Perplexity

Icon

Google AI Mode

Icon

Copilot

Icon

Google AI Overviews

Icon

Grok

What's included:

Unlimited workspaces, prompts and responses (fair use applies)

White-label reports and agent module

SSO

Unlimited users

Email, priority and dedicated support

Prices in euros (EUR), excluding VAT and other applicable taxes. Yearly plans are billed upfront for 12 months. Plans renew automatically until canceled. You can cancel at any time; cancellation takes effect at the end of the current billing period, and fees are non-refundable. The 7-day free trial on Agency Starter and Agency Growth requires a payment card and converts to a paid plan unless canceled before the trial ends. Content pieces, brand pitches and chat credits are monthly allowances. “Unlimited” is subject to fair use. For business use only. See our Terms of Service.

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Compare agency plans


Agency Starter

Agency Starter

Agency Growth

Agency Growth

Agency Scale

Agency Scale

Agency Enterprise

Agency Enterprise

Monthly price

€149

€349

€699

Custom

Yearly price

€1,499

€3,599

€6,999

Custom

Client workspaces

5

10

30

Unlimited

AI models

Icon

Google AI Mode

Icon

Google AI Overviews

Icon

ChatGPT

Icon

Gemini

Icon

Google AI Mode

Icon

Google AI Overviews

Icon

ChatGPT

Icon

Gemini

Icon

Perplexity

Icon

Google AI Mode

Icon

Copilot

Icon

Google AI Overviews

Icon

ChatGPT

Icon

Gemini

Icon

Perplexity

Icon

Google AI Mode

Icon

Copilot

Icon

Google AI Overviews

Icon

Grok

Icon

Claude

Icon

DeepSeek

Icon

Mistral

Prompts

150

350

800

Unlimited

Responses

10,000

30,000

100,000

Unlimited

Content generated

30

30

70

150

Unlimited

Content optimized

30

30

70

150

Unlimited

Agent pages

30

30

150

400

Unlimited

Outreach actions

50

100

200

Unlimited

Product improvements

100

200

2,000

Unlimited

Brand pitches

10

30

90

Unlimited

Chat credits

3,000

12,000

50,000

Unlimited

Log lines analyzed

10M

25M

50M

Unlimited

API keys

No

20

Unlimited

Unlimited

MCP servers

No

10

30

Unlimited

Visitor and crawl analytics

Yes

Yes

Yes

Yes

Shopping Insights, Ads Radar, Technical GEO, reporting

Yes

Yes

Yes

Yes

Ad Studio

No

Yes

Yes

Yes

White-label reports

No

No

Yes

Yes

Agent module

No

No

Yes

Yes

AI ad copy and images

No

No

Yes

Yes

SSO

No

No

No

Yes

Users

Unlimited

Unlimited

Unlimited

Unlimited

Support

Email

Email

Email, priority, dedicated

Email, priority, dedicated

Free trial

7 days

7 days

No

No

Content, brand pitch and chat credit allowances are per month. “Unlimited” is subject to fair use.

Your brand on the report. Our platform behind it.

Agency Scale and Agency Enterprise include white-label reports, so you can share AI visibility results with clients under your own agency brand.

Pitch report

· Alo Yoga, prospect

Share report

Discoverability

68

/100

+10%

Visibility

54

/100

+10%

Share of citations

53%

-4%

AI visibility vs competitors

Lululemon

78%

Nike

61%

Gymshark

54%

Alo Yoga

42%

Quick wins

3 of 12

1

Publish a returns FAQ

High

2

Add Product schema

High

3

Med

IN THEIR WORDS

“Powerful insights into how AI recommends your products and categories.”

E

G2 logo

Erik P.

Senior Global Real Estate Project Manager, Collectors

on G2

“Opttab shows us how AI assistants answer the questions our buyers ask, and which sources they cite next to us. It’s now part of how we track search.”

P

Marcel Hollerbach, Productsup

Marcel Hollerbach

Co-Founder & CIO, Productsup

“Opttab showed us how rarely AI crawlers visited our site. That was the first thing we had to fix to become visible in AI assistants.”

M

Ünsal Koç, MiraclePay

Ünsal Koç

General Manager – Netherlands, MiraclePay

IN THEIR WORDS

“Powerful insights into how AI recommends your products and categories.”

E

G2 logo

Erik P.

Senior Global Real Estate Project Manager, Collectors

on G2

“Opttab shows us how AI assistants answer the questions our buyers ask, and which sources they cite next to us. It’s now part of how we track search.”

P

Marcel Hollerbach, Productsup

Marcel Hollerbach

Co-Founder & CIO, Productsup

“Opttab showed us how rarely AI crawlers visited our site. That was the first thing we had to fix to become visible in AI assistants.”

M

Ünsal Koç, MiraclePay

Ünsal Koç

General Manager – Netherlands, MiraclePay

IN THEIR WORDS

“Powerful insights into how AI recommends your products and categories.”

E

G2 logo

Erik P.

Senior Global Real Estate Project Manager, Collectors

on G2

“Opttab shows us how AI assistants answer the questions our buyers ask, and which sources they cite next to us. It’s now part of how we track search.”

P

Marcel Hollerbach, Productsup

Marcel Hollerbach

Co-Founder & CIO, Productsup

“Opttab showed us how rarely AI crawlers visited our site. That was the first thing we had to fix to become visible in AI assistants.”

M

Ünsal Koç, MiraclePay

Ünsal Koç

General Manager – Netherlands, MiraclePay

Pricing FAQ

Can't find what you're looking for? Visit our Help Center.

How does Opttab pricing work for agencies?

Opttab prices its agency plans by the number of client workspaces and the tracking volume you need. Agency Starter is €149 per month for 5 client workspaces, Agency Growth is €349 per month for 10, Agency Scale is €699 per month for 30, and Agency Enterprise is priced on request. Yearly billing costs less than 12 monthly payments: €1,499, €3,599 and €6,999 per year. All prices exclude VAT.

Is Opttab suitable for agencies?

Yes, Opttab is built for agencies that manage AI visibility for several clients. Each client gets its own workspace with its own prompts, competitors, markets and reports. Every plan includes unlimited users, so your team and your clients can work in the same account.

Is there a free trial for agencies?

Yes, Opttab's Agency Starter and Agency Growth plans include a 7-day free trial. You need a payment card to start it, and the trial turns into a paid plan unless you cancel before it ends. Agency Scale and Agency Enterprise don't include a trial; book a demo instead.

Which agency plan should I choose?

Pick Agency Starter to launch an AI visibility service for up to 5 clients. Pick Agency Growth for 10 clients, Ad Studio, and API and MCP access. Pick Agency Scale for 30 clients, white-label reports, the agent module and AI ad creative. Pick Agency Enterprise for unlimited workspaces, all AI models and SSO.

Which AI models are included in agency plans?

Agency Starter covers ChatGPT, Gemini and Perplexity. Agency Growth adds Google AI Mode. Agency Scale adds Copilot and Google AI Overviews. Agency Enterprise adds Grok, Claude, Mistral and DeepSeek. Pick the plan that matches where your clients' buyers ask their questions.

Does Opttab offer white-label reports?

Yes, Opttab includes white-label reports in the Agency Scale and Agency Enterprise plans. They let an agency present Opttab data to its clients under the agency's own brand. White-label applies to reports only; the Opttab platform itself keeps the Opttab name. Agency Starter and Agency Growth include standard reporting.

Can my clients log in to Opttab?

Yes, your clients can log in, because every Opttab plan includes unlimited users. You can invite client stakeholders as users, so they see their own results in the platform alongside the reports you send them, with no extra seat costs. Each client's data stays in its own workspace.

Can agencies offer AI agents and agentic commerce to their clients?

Yes, agencies can offer AI agents and agentic commerce on Opttab's Agency Scale and Agency Enterprise plans. The agent module lets an agency set up a Brand Agent for a client: Opttab creates a remote MCP server for the client's brand and publishes it as a ChatGPT app or a Claude connector under Opttab's own developer account, or as an on-site shopping agent. The client stays the merchant of record for all transactions.

Are agency allowances monthly?

Yes, content pieces, brand pitches and chat credits are monthly allowances on Opttab agency plans, and unused allowances don't roll over. For example, Agency Growth includes 70 content pieces, 30 brand pitches and 12,000 chat credits a month. "Unlimited" on Agency Enterprise is subject to fair use.

Can I change or cancel my agency plan?

Yes, you can upgrade an Opttab agency plan at any time, with the new plan charged pro rata, and you can cancel at any time, with effect from the end of the current billing period. Fees aren't refundable. Yearly plans are billed upfront for 12 months and renew automatically until canceled.

Does Opttab offer SSO for agencies?

Yes, single sign-on (SSO) is included in the Agency Enterprise plan, along with unlimited workspaces, all AI models, white-label reports and the agent module. Other agency plans use standard Opttab logins with unlimited users. Book a demo to talk through your SSO provider and rollout.

What support do agencies get?

Agency Starter and Agency Growth include email support, and Agency Scale and Agency Enterprise add priority and dedicated support. Opttab support works Monday to Friday, 09:00 to 17:00 CET, excluding Dutch public holidays, and replies to support emails within 24 hours, in English or Dutch.

Who is responsible for client data?

On Opttab, the agency is Opttab's customer and must have each client's permission to connect its systems and data. Opttab processes client data under its data processing agreement, either as the agency's sub-processor or directly for the client when the client signs up itself.

Add AI visibility to your agency's services.

Start a 7-day free trial on Agency Starter or Agency Growth, or book a demo to plan your client rollout.